Greetings to all readers and subscribers of the blog site! In this article I will try to sort out a manual on how to add a site to Google Search Console (ex. Google Webmaster). The article is intended for beginners.

We recently learned about the possibility of using the Search Console tool to heal a site from sanctions. And this is just one of the many useful features of this tool. You can also control the setting with this tool. So let's figure it out.

How to add a website to Google Search Console

To get started with Search Console, you need a Google account. If you don't have it yet, it's about time. I recommend creating a separate account for each project, to which Search Console, Google Analytics, Google My Business and other tools will be linked. However, you can use a personal account (with which you can) or keep all sites in one common, as you like.

Site registration with Google

This tool used to be called Google Webmaster Tools. The old name has been preserved in its URL. The tool was renamed Search Console, but the address remained the same. Google limited itself to changing the name, the interface of the service has not changed much. But Yandex recently presented it.

To enter the Search Console itself, follow the link: https://www.google.com/webmasters/tools/home?hl\u003dru

Here we are interested in the big red button “ Add resource«.

In the window that appears, select the item " Web site"(You can add your own mobile application, for example), enter its address (indicating the protocol - if your site is accessible via http: // and htpps: //, you need to enter your preferred option) and click" Add to«.

How to verify a site with Google

Submitting a site to Google Webmaster is only 50% of the work. Now you need to choose a method of verifying the rights to the added site. Otherwise, anyone could add any sites to Search Console.

Possible confirmation methods:

• uploading the html file with the verification code to the server;
• adding a meta tag to the site code;
• confirmation using a DNS record;
• verification using Google Analytics;
• validation with Google Tag Manager.

Please note: in the case of Google Analytics, the site must be added to this system and the tracking code must be installed on it. We will assume that you have not yet installed Analytics, so we reject this method immediately. DNS is also not easy, it does not suit all users, like Tag Manager.

The simplest and most common option is to add an html file... Download it and upload it via FTP to the root folder of our website.

After downloading and checking (as indicated in the instructions) the file, click on the red button " Verify". If everything is in order, a new Google Congratulations screen will open.

There is another option - add the verification code directly to the page source code. To do this, select the appropriate confirmation method, copy the code and add it to the site header inside the tag ... Then we press " Verify«.

Conclusion

As you can see, you can register your site in Google Search Console (aka Google Webmaster Tools) without special skills and knowledge. It is not at all necessary to entrust this task to a programmer.

In the future, we will consider the capabilities of this tool and the basic methods of working with it.

If you have any questions, feel free to ask them in the comments.

Happy New Year and see you soon on the blog site!

Good day to all, readers and guests of the blog. Surely many people have paid attention, while reading news sites, to a very interesting option for posting similar articles with an image inside the message. On large information sites, such design of articles is often used. With a short announcement - link or headline. The post is updated and amended.

I really like this solution. You read and be sure to pay attention to the image.

Implementing this on a blog is quite simple. We will need the code that was suggested in the post for the design options for the blog post. Who missed this cheat sheet, you can immediately follow the link under the picture on the right. This is how the result of what is being discussed today will look like.

How to implement it.

Let's take the same code and analyze the rest.

Here is the announcement or post title

What about the picture and the link? In the place where you intend to set the picture with the title, switch to HTML mode in the message editor. We install this code and then just write our message. Load the picture in the usual way and then move it to the resulting block. I offer a screenshot using this post as an example.

If you can't do that, read another option in the cheat sheet mentioned above.

In the line highlighted in blue, enter the title of the post or article announcement that you want to draw the attention of visitors. And then everything is as usual. Set the text color, font size. style. And use the link function in the editor.

We do the same on the left side.

Replace the value of right with left.
Then I just removed the frame border-top: 3px solid # 000; border-bottom: 3px solid # 000;

Already a completely different look. With such simple actions, we draw up messages and let readers immediately follow the link to articles on the topic.

Of course, it's not worth sculpting a lot of this. Still, these are superfluous images and links. 2-3 blocks, I think will be enough. One way or another, in this way we also do internal linking. And in this version, they added a visual effect.

Hope this is useful to you. If you have any questions, ask in the comments. Let's figure it out.

Good day, friends. An interesting solution for clicking on an icon that will not annoy visitors. In it you can place either important announcements or other necessary information. It will appear only when the user clicks on the icon (in my case, the android icon).

The code is absolutely not complicated, without any libraries and heavy scripts. And it is installed in an elementary way into an HTML / JavaScript gadget. The picture itself and the "close" button are in svg format. You can see this "construction" clearly on the test blog in the upper right corner.

Demonstration
The whole code

Copy the finished code in its entirety, install it in the HTML / JavaScript gadget anywhere on the blog layout. The icon will be positioned exactly as intended. The grayed out line contains a semi-transparent background image of the popup itself. If unnecessary, you can remove from the code and set the preferred main background to your taste by changing the background value: #fff to what you want.

Thank you all for your attention. See you later.

subscribe to new cheat sheets

Hello friends. I want to show how easy it is to change the overall background of the entire blog. Although the background itself can be easily customized in the Theme section. There you can choose ready-made backgrounds or fill in your own picture and make the appropriate settings. However, I decided to offer you an easier option, in my opinion. Here we ourselves can adjust the size of the background image. Rather, its width.

Let's get down to business. My test blog originally looked like this. I marked the space (or background of the entire canvas) that was set in the theme settings.

Now we will change it to such a picture

To get something like this

Here I want to draw your attention. The width of the blog in my case is 1200 px. The dimensions of the background image are 1450 by 950 px. The picture completely filled the entire space.

If the size of the background image is less than the size of the entire blog canvas, then it will not cover the entire space and will look like a border. See the difference

It seems to be quite acceptable too. Some of them decorate websites for the holidays in this way. In any case, consider both options. With a properly selected background or created in any editor, both options can be adjusted.

You don't need special skills.

1. Select the desired picture and copy its address.
2.Copy the code below and set the address of your picture

3. Go to the Theme tab - Change HTML find]]\u003e and install the finished code above this line.

The result will be visible when viewing the topic. If you are satisfied with it, feel free to press save and admire the new template.

Again I will repeat myself. In case the picture turned out to be smaller than the blog's width or even hidden out of sight, you need to set the width value in the code. Add just one line and it looked like this

body (
background: url (http://www.clipartbest.com/cliparts/9iz/EnR/9izEnR56T.png)
no-repeat top fixed;
background-size: 100%;
}

With background-size value: 100%; you can play around by changing it to a smaller one until you get what you want.

With such simple manipulations, you can create different backgrounds for different holidays, seasons or your mood.

You may have missed

All good and see you.

Hello everybody. Today I will offer you a code when a picture appears when you hover over a link. There are a lot of options for designing links. But this one will be an original solution for thematic blogs. Or for a separate message. You can always choose a picture for the desired theme and design.

You can see the live demo immediately below. I gave links to some pages of my blog for clarity. You will, of course, change them to the addresses of your pages. Pictures and text - respectively.

Here is the code itself.

Copy the entire code, make the necessary settings and set it in the post editor in HTML mode in the desired place. The example contains 3 links. In any case, you can remove or add a line like this

"\u003e" link text ")

And with all my heart I would like to wish you all a very happy New Year. Smiles, joy, health, well-being to family and friends. Goodness and peace to your home !!!

HAPPY NEW YEAR 2020, EVERYONE !!!

Hello everyone. Navigation in standard templates Blogger doesn't get any attention at all. Not everyone will notice the barely noticeable panel at the end of the page. Therefore, any new visitor may not see a link to previous or next blog posts.
There are a lot of navigation styles. But this is not the first time that many of them have been "ordered to live long." And site navigation is perhaps the most basic element. Therefore, I will give links to articles where I have already published navigation design options and I will offer another working code. This is how it will look under the blog posts.

Today's version looks quite elegant. Displays a numbered list of pages in the pane and displays the previous and next pages correctly.

To install, you first need to copy this code

In the code, I highlighted the number of posts displayed on one page (3). You can change to the number you want. Well, the text, if you like. For example - "forward - backward" or "tudy - syudy" etc.

Now go to the tab THEME - Change HTML ... Using the hotkeys Ctrl + F (read), we find the closing tag... Paste the copied code above it.

Push save changes and we run to watch the result. As a result, you should have a block with numbered page navigation on each page.

All the pre-holiday mood and Happy New Year.

want to subscribe to new cheat sheets

The following describes how to add a site to your Search Console account. Please note that you must verify the ownership of the site. You can create a resource that includes an entire domain (for example, example.com) or a separate part of it (for example, example.com/clothing/).

Site resource types

The following are the site resource types supported by Search Console.

	Resource with a URL prefix	Domain resource
Description	Includes only URLs with a specific prefix, including those indicating the protocol (http or https). If you need URLs with any protocol prefix or subdomain (http, https, www, m, etc.) to refer to the resource, it is better to add the domain resource.	Domain-level resource, including URLs with any subdomains (m, www, etc.) and various protocol prefixes (http, https, ftp).
Check	Many ways	Using DNS record only
Examples of	Resource http://example.com/ 🅧 http s: //example.com/dresses/1234 (does not match canonical URL due to https prefix) 🅧 http: // www.example.com/dresses/1234 (does not match the canonical URL because of the www prefix)	Resource example.com ✔ http://example.com/dresses/1234 ✔ https://example.com/dresses/1234 ✔ http://www.example.com/dresses/1234 ✔ http://support.m.example.com/dresses/1234

Adding a new resource

To add a new resource site, follow these steps:

1. On any Search Console page, open the resource menu and select the one you want.
2. In the menu, click Add resource.
3. Select a resource type.

   1. Syntax

      The domain resource URL does not include protocol (http or https) and directory entries (/ some / path /). Please note that public suffix (.org, .com, etc.) is part of the resource name, so the example.com domain resource does not include example.org or example.il.com.

      All of these URLs can be added as domain resources:

      • m.example.com
      • example.com
      • support.m.example.org
      • support.m.example.co.es

      The www prefix is \u200b\u200bignored. It will be ignored if you add it to the resource URL. For example, instead of www.example.com, the resource example.com will be created.

      Coating

      The domain resource includes all protocols, subdomains and sections related to the resource. Thus, if you create a resource example.com, you will receive data for example.com, all related subdomains (m.example.com, support.m.example.com, www.example.com, etc.), and also for all sections of any of these domains when using http, https and ftp.

      Below are examples of domain resources with associated URLs.

      Domain	Url
      example.com	http://example.com https://example.com http://m.example.com http://a.b.c.example.com https://m.example.com/any/path/here
      fish.example.com	http://fish.example.com https://fish.example.com https://support.fish.example.com https://support.fish.example.com/any/path/here NOT example.com
      example.co.cn	http://example.co.cn https://example.co.cn https://support.example.co.cn https://support.example.co.cn/any/path/here NOT example.co

      If you need to group information about a domain resource by subdomain, section, or protocol, use one of the following techniques:

      • Add a page filter in the performance report to see data specific to specific protocols or subdomains.
      • Create additional resources with a prefix in the URL for the domain segments. So, having a resource example.com, you can also create resources m.example.com, http://example.com, https://example.com/spain/, etc.

   2. Google-hosted resource

      If you have a G Suite account or own a Google-hosted property, such as a Blogger site or Google Sites, you can create one of the types described above. The choice of type depends on whether you own the entire domain or only part of it. Verification will be done automatically if you're signed in to the same account as the Google-hosted property.

4. You will need to choose one of the ways to confirm ownership of the resource. When you select a confirmation method, a description of the actions to be performed will appear on the screen. You can verify ownership of the asset right away, or save your settings and come back to this process later.
   • To confirm ownership right away, follow the instructions without closing the pop-up, and then click in it Confirm... If it takes too long to complete these steps, you can save the settings at any time and return to the procedure later.
   • To

Google Search Console is also known as a former webmaster tool - one of the most important tools for business owners and SEO (Search Engine Optimization) professionals. This tool is an official Google tool and allows us to get information about our site and its visibility in the search engine.

These webmaster tools provide official and reliable information from Google, including spam alerts, inbound links, internal links, site verification methods, and other important information we can study to improve the site.

Why use Google Search Console?

You must use the Google Search Console tool to monitor and maintain your site and its visibility on Google search engine. The tool also allows you to:

• Find out if Google has access to the site and its content.
• Submitting content again.
• Removing content from the search engine.
• Site malware check and spam management.
• Which sites have a link to your site.
• Is the site mobile-optimized?
• And more.

The Google tool is free and you can see how your site is displayed there. But it does provide us with the raw and analytical information that we need to work with, in other words, you have to learn SEO or let a professional company promote your website.

How to add Google Search Console to your site?

After registering with Google, you will see several options to validate your site. Below is a breakdown:

• ... If Google Analytics is installed on your website and you have permission to change settings, then this is one of the easiest and fastest solutions. Select this method and click Submit.
• HTML file... Another way is to upload the HTML file to google admin interface and install it on your server in the main folder.
• Meta tag... Another way is to upload the meta tag to your site in front .
• Google Tag Manager... If you are using Google Tag Manager and have control access, you can check your site.

What can I do with Google Search Console?

Search Console is very extensive and needs some deep learning, but we'll explain it by category:

1. Appearance

In this section, Google lets us know how our site appears in search results, including:

• Structured data... Any structured data was installed on the site.
• Helpful hints... Can Google provide information about events, products and offers on your site, etc.
• Marker... another way to mark up data on your site.
• HTML optimization... Lets you know if there is duplicate meta description, missing title labels, etc.
• ... Your site has accelerated mobile pages and is having some problem.

2. Search traffic

Analysis of search queries

This is one of the most important parts of the tool that allows you to get analytical information and understand how users search for site content. The tool lets you know some important things:

• Clicks... How many clicks from search results have led to a page on your site.
• Impressions... How many times a site has appeared when users entered a search query.
• CTR - the ratio of clicks to impressions (including internal pages), the number is displayed as a percentage and is based on an average.
• Position... The average position of your site in Google searches.
• Search query... The search term that users enter into Google where your site is displayed.
• Other - Other settings such as specific pages, countries, devices, etc. You can delve deeper into the content.

Links to your site

You can also find out what is the most related content on your site and how the data is related (anchor text).

Internal links

Manual measures

Whether your site was spammed including link fraud, disguise, etc. More on in our article.

Country and language targeting

This is about targeting your site to the appropriate audience. If you have one or more sites targeting a specific audience that speaks a particular language, you must tag the site so that it leads to the appropriate people. The site must be linked by language and / or country with the hreflang tag.

Convenient viewing on mobile devices

Here you can find out how convenient it is to use your site while surfing on a mobile device. Google will show you the issues that could affect your site.

3. Google Index

In this section, you can find out how Google indexes your site, how many pages it indexes, and other important details:

• Indexing status... How many pages on your site have been indexed by Google overall. The information appears a year ago.
• Locked resources... different domains and links that cannot be crawled. In this case, they will not appear in Google search because the Google crawler will not be able to access them.
• Remove urls... Here you can temporarily remove sites from search results.

4. Scan

Here you can see if Google has access to crawl your site, rescan, etc.

• Scan errors... all the links that the google crawler tried to get and encountered any errors.
• Scan statistics... How and what Google has crawled on your site in the past 90 days (for statistical information only).
• View as Googlebot... How the Google crawler sees your site and you can submit a recheck request.
• Robots.txt file checker... here you can see a file that tells Google crawlers and others what is allowed to crawl on the site and what is not allowed.
• Sitemaps... Here you can submit sitemaps to Google and see what was submitted and what types of content exist.
• URL parameters... If the url has parameters that generate duplicate content, if any, you can see them here or add new ones.

5. Security concerns

Google lets you know if there are security issues on your site. For example, if your site is hacked, malware is installed, etc. You can see it here, in this case it is necessary to deal with it immediately and quickly (and this is what the professional company knows how to do) so that the damage is as little as possible.

6. Site tool

Additional tools to use that change from time to time and are not suitable for any site, so we will not list them here.

Conclusion

Google Search Console allows you to get information and information about your site as Google crawls it, indexes it and displays it to users. Of course, this information is the complete raw material from which you should start working on professional SEO (Search Engine Optimization).

Click the button ADD A RESOURCE.

Then you should confirm the rights to your site.

There are 5 ways to do this.

1. Placing an HTML tag on your site

A simple method if you have access to a hosting file manager or FTP.

Download the confirmation file (downloadable on click), upload it to the root folder of the site in publi_html, then click on the link in step 3.

2. Placing the HTML tag in the page code

Allows you to install a webmaster without access to hosting.

Find the site header code and paste the code from point 1 before the closing tag.

Verify the result in the code by opening the home page code (CTRL + U in the browser, Command + U on Mac).

Confirm ownership by clicking the button CONFIRM.

3. Domain name provider

If you do not have access to the admin panel or hosting, but you have access to DNS.

Select your domain name provider from the list.

Then go to the TXT records settings and create the record that the webmaster will suggest.

The instructions for each domain name provider are different.

Please note that the update time for TXT records can take several days.

4. Communication via Google Analytics

Use the installed asynchronous Google Analytics tracking code before the closing tag.

You must have the highest level of access (user management).

5. Communication via Google Tag Manager

Configure the fragment container initially on the site.

Your Google profile must have a permission level to manage it.

Confirmation of rights is carried out in a few clicks.

Share Search Console

How to provide access to optimizers and employees: we give practical advice.

Often you have to give access to the Google Webmaster to other SEOs, company employees and web programmers.

To do this, in the new Search Console interface, click on Settings and go to section Users and Permissions.

Then click on the button ADD NEW USER and enter the required e-mail.

Select the access level - limited (suitable for site audits or for managers) or full (suitable for an optimizer or web programmer).

Save the result.

Features of the new Search Console interface

Benefits of the new interface: a quick overview from SEOquick.

We raise the page in the search results and go to the TOP.

Outreach and Search Console secret technique - there is a connection.

Google recently updated its Search Console (Google Webmaster).

And it has a new interface with new features.

Let's start with it, because it has new functions, and their functionality is growing.

Efficiency (new interface)

You are immediately greeted by an analysis of the effectiveness of your site.

You can explore the metrics for the entire site (which is actually more like the “average temperature for the hospital”), or page by page (which is most important for evaluating many indicators).

CTR is striking.

How can I improve it?

One way is to work on snippets.

This is a free method to increase the click-through rate by 10 times, and bring direct traffic due to the correct Title and Description (the latter has lost its relevance a little)

We have developed our own technique for improving Title and created a handy calculator of title quality.

A short instruction on how to use it.

The second way is to raise the page in the search results.

Try to improve your position through simple actions.

1. Try to improve the content on your pages. If it's outdated, please update it.
2. Try to reduce the bounce rate on your page. Explore why users spend little time on your page and don't interact with your content
3. Link from your site to the promoted page. Try to make relevant linking.
4. Drive external traffic to your page. Use context, traffic from social networks. Users must interact with the content.
5. Build links from blogs and directories, article resources

Not all link building methods are useful and can lead to a drop in positions, so we recommend that you study this video - the difference between white and black methods in link building.

Use the Performance report and research all the keywords.

Choose the ones where your position is low (above 10).

Find sites by keywords that Google Webmaster offers you.

Then submit a key request to our utility.

As a result of the search, you will receive ready-made clickable links that will display search results and examples of sites where you can write a guest post or article.

Then just go through the search results, contact the site owners and invite them to write their own content.

This way you will get the cleanest and highest quality links to your own site.

Indexing Submitted URLs

In a simple visual editor, you will find both 404 pages that were mistakenly included in the index, and pages where it is recommended to make edits.

Links

A simple and understandable report now. Available by (tautology).

1. External links... Displays which links and which pages you go to. This is important for choosing the right pages for promotion.
2. Internal links... It takes into account the link distribution within the site and looks for the most correct hierarchy of page importance on the site. Analysis of this section will allow you to correctly relink your site. The more important the pages are for you, the higher they should be in this report.
3. Referring sites (domains). It takes into account how many unique domains have made links to you. Remember, it's best when different subject domains link to you.
4. The most common link texts (anchors). Actually, the most popular texts of your links. Keep in mind that anchors also affect rankings and take into account keywords in them.

Convenient viewing on mobile devices

A simple report that displays in timeline when and what mobility errors occurred on your site.

Adding Sitemap.XML

You must add your file immediately after verification of the webmaster Sitemap.xml.

This allows:

• improve the indexing of the site as a whole;
• specify specific pages for indexing;
• specify the time for updating the content on the pages.

In the new interface, adding a Sitemap is available via the link.

In the old interface, to add Sitemap.xml, click the appropriate button and provide a link.

Analyzing AMP Pages

Simple and visual bug tracking tool with accelerated pages.

They are used to quickly display content on mobile devices, since they are usually devoid of unnecessary scripts and provide only content without complex elements.

The webmaster is very helpful in this regard:

URL validation

A very handy tool for an SEO specialist!

Indeed, often you are asked to promote not the entire site, but individual pages.

And assessing the quality of pages is sometimes difficult for all indicators - collecting reports from different places, analyzing them and trying to collect all the data one page at a time.

Everything is simple here.

Allows you to define the following parameters:

• DNS health
• Server vitality
• Search engine access to the Robots file
• Index page errors (outputs response code)
• Filters mobile and desktop errors

Search Console Utilities

TOP utilities useful for your site.

The micro-markup wizard is a reliable assistant.

Checking the site micro-markup

An indispensable utility for a layout designer.

Microdata is a tool for structuring content.

The most popular micro-markup services today are Schema.org and ogp.me.

The first is responsible for marking up content in search engines, the second allows you to make markup for social networks.

Thanks to the Google service, you can check whether you configured it well or badly, and whether the data is displayed correctly.

The service allows you not only to display what content got into which container, but also where you made mistakes

It is also a good idea to check the pages of competitors in the TOP to select those types of micro-markup that you, for some reason, have not implemented.

If you don't have a layout designer, but you need to advance to Google, use the built-in data selection wizard for micro-markup of pages.

It works insanely simple.

Watch a short video from Google (English) that introduces this tool.

Adding new tags is easy.

First, select the pages and write down their type.

Then highlight the items you want with a visual marker and give them a category.

For example, company name, phone number, opening hours and address.

The system provides an analysis for the following indicators:

• FMP performance and download speed
• Style loading speed
• Using the cache

For example, we have implemented this analysis directly for our site - you can submit your site for analysis and we will check for PageSpeed \u200b\u200berrors, as well as other technical audit errors.